My journey to joining the Ad Club began more than 15 years ago when I was working at LSU Shreveport in the Division of Continuing Education as an assistant coordinator and graphic designer. One morning, I received an email about a special marketing workshop being offered through the LSUS Small Business Development Center and my supervisor thought it would be a good idea for me to attend. In all honesty, I welcomed the opportunity to get out of the office! I really enjoyed the workshop and decided to stay afterward to talk with the speaker. That speaker was future Ad Club president Janet Maines.
After our conversation and a few laughs, Janet invited me to a luncheon with a local professional organization called the Shreveport Bossier Advertising Federation (SBAF). I had no unearthly idea who or what she was talking about but when she mentioned that other designers would be there, I was all in! At the luncheon, I had the opportunity to not only learn more about the advertising industry but also meet some really exciting people! I continued to attend the luncheons and, after some time, Janet asked me if I would be interested in joining the board? The rest is history.
Over the last 15 plus years, a lot has changed about my position at LSUS. I’m no longer in Continuing Education, although I still design for the campus, and I’ve since moved on to teaching full time in the Digital Arts Program. I have also served in many positions on the AAFSB’s Board of Directors to include being a past president as well as serving on an AAF national committee. I dare say that, both personally and professionally, I wouldn’t be where I am today without the AAFSB. All that I’ve gained from both the professional events that I’ve attended and the colleagues I’ve had the pleasure of working with over the years can’t be put into words. What’s more, my involvement with the AAF has even helped me become a better teacher. This is what I’m most proud of because it’s something that I share with my students every day.
In the end, what makes our organization so valuable? It’s the people. So many times, nowadays, I come across those who tend to value what they can learn from the Internet, to include social media and YouTube, more than developing personal relationships. The truth is that there’s so much more to learn and gain from working with, and getting to know, others in person. For someone who came into this organization almost two decades ago, the AAFSB has provided me with this and so much more. I’m proud of what our club has accomplished over the years and none of it would have been possible without relationships. This is the foundation of what makes our club truly special.